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Branding

City Branding: I’m Loathing It?

Does the map precede the territory, or does the territory precede the map? That was Jean-Paul Baudrillard’s rhetorical question in his 1994 book Simulacra...
Poor performance

Handling Poor Employee Performance

Performance management is undoubtedly a significant part of every manager’s role. A manager’s primary objective is to deliver high productivity by utilising their team...
Children in the workplace

Balancing Babies with Business

Have you ever been on public transport when there’s been a screaming baby or child on board? There tends to be three types of...
Netflix

Netflix and Spill

Have you heard of the term ‘FAANGs’? And we don’t mean the pair vampires have to deal with. FAANG is an acronym for the...
mental health in the workplace

Mental Health in the Workplace

Measuring mental health concerns and disorders is both difficult and problematic. While huge steps have been taken in recent history to understand and treat...
package design

Package Design in 2018: Focus on Creative Marketing

Package design is an area of creative marketing that can be deceptively influential. The concept behind a brand is arguably at its most powerful...
vegan diet

Fake It ‘Till You Steak It

It’s official: vegetarianism and veganism are now mainstream lifestyles for Brits. An astonishing 3.5 million people now identify by the moniker ‘vegan’, and the...
lush spycops

Gert Lush: Protesketing Done Right?

Protesting and marketing - two communication ideologies on opposite ends of the moral scale, right? One fights for morally just causes in a generally...
Social media

TMI? When Corporate Social Sharing Goes Bad

Can you be trusted to use social media in an appropriate and responsible way? Maybe so, maybe no; either way, you never really know...
Management David Brent

Management – How to Avoid Brentitus

Are you a friend first, boss second, and an entertainer third? Unless you’ve got a severe case of Brentitus (don’t worry, there’s a cure),...
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UKCBC HND courses London

Latest article

The NSS – What Is It and Why Should I Care?

The NSS, or the National Student Survey, is an annual survey that gives further voice to noisy students. The survey asks final year students...
hnd computing

HND in Computing

Welcome to our rolling guide of HNDs available in the 2018/2019 academic year. If you're interested in games development, robotics or digital forensics, an...
nudging

Nudge Theory and the Removal of Choice

Imagine you have two competing products on the market - boxes of cereal, for example. One box tells you that by eating this product,...

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